Understanding Your Customer
She’d laid out jump ropes wrapped around a high bar, Bosu balancing […]
Category: Marketing
Just Because It’s There: SnapChat
Over the weekend, I listened to the dynamic Nikki Sunstrum, social media […]
Sharing Stories
“If you just focus on the product, people will tune out. You […]
The Power of the Spoken (Written) Word
“Out of your mouth, printed.” That’s the way my father has always […]
Grassroots Marketing: Straight No Chaser
The first thing the guys from Straight No Chaser said on stage […]
The Last Workshop
Tonight is the last time my fall 2014 writers workshop will gather […]
My Writers Workshop
They sat on chairs and couches in my living room, ready to […]
Fine Print
The credit card charge was higher than I had expected, and so […]
What Makes Something Go Viral?
Remember the way high school gossip traveled? You heard about someone breaking […]
Saving Articles a.k.a. Steam on the Water
When I travel, I catch up on my magazines. I set out […]