Lynne Golodner

Author, Writing Coach & Marketing Entrepreneur

You know that person you were when you were little, before the pressures and stresses of having to earn a living or support a family? Back when you engaged in activities simply because they were fun and you were driven to do them? For me, that person loved writing.

When I was younger, I carried around a corduroy-covered journal (which now sits behind my desk as a reminder to be true to my Self!), and I filled the pages with stories, poems, and short plays. Writing has always been my way of figuring out the world, of capturing momentary beauty and stunning silence.

As a journalist, I’ve written about home, architecture, real estate, food, faith, and family, and I am the author of eight books. I’ve lived in New York, Washington, D.C., and Detroit, and in 2007, I pivoted from full-time journalist to marketing entrepreneur when I created Your People LLC.

I was a single mother of three young children when I built Your People – a marketing and public relations company that uses storytelling, relationships, and higher purpose to build reach for our clients. I’ve worked with yoga businesses, nonprofits, entrepreneurs, and schools and universities and won lots of awards for my marketing expertise and successes!

These days, I specialize in helping authors and writers build their brands and hone their craft through my Author Brand Marketing Mastermind, The Writers Community, and private 1:1 Writing Coaching. I also do Book Coaching & Editing.

For more than 20 years, I’ve taught writing at the university level, at University of Detroit Mercy and WritingWorkshops.com.

I’m also the host of the Make Meaning Podcast, which I launched in 2018 on my father’s 80th birthday. He was my first guest, and I interview authors, writers and people in publishing.

I was a Fulbright Specialist from 2017-2020, and I am a graduate of the University of Michigan (BA, Communications/English) and Goddard College (MFA, Writing). The mother of four, I live in Huntington Woods, Michigan with my wonderful husband, Wayne State University archivist Dan Golodner.

Other places you’ll find me: Your People, Make Meaning, Facebook, Instagram, LinkedIn, and Twitter.

Lynne in the News

Painted Pomegranates and Needlepoint Rabbis

Detroit Jewish Book Fair

The Make Meaning Podcast

What does it actually look like to live a purpose-driven life?

How exactly do authors, educators and entrepreneurs make decisions from a meaning-first perspective?

The Make Meaning podcast ponders these questions in conversation with educators, authors, entrepreneurs and leaders around the world.

Host Lynne Golodner is a multi-title author, writing coach, award-winning marketing strategist and inspirational speaker who knows how to ask the right questions to yield rich, inspiring conversations.

Since our first episode on July 9, 2018, we have interviewed more than 100 visionaries. Listen to the latest episodes!

Imagine starting a company to give yourself an income source that is compatible with your role as a mom of small children. And then, as that company grows, realizing your role is really about creating opportunities for others – providing meaningful, flexible work, access to great content and guidance to reach goals and grow influence.

And then, 10 years in, you write a book about everything you learned and have an early reader community of more than 400 people who are chomping at the bit to read your book. That’s Becky Robinson’s story.

In the latest episode of the Make Meaning Podcast, host Lynne Golodner interviews Becky Robinson about her first book, Reach: Create the biggest possible audience for your message, book, or cause. They discuss the successful book marketing business that inspired the tome, Becky’s writing and publishing process, and the 4-step formula for growing your reach.

In this episode, Lynne and Becky discuss:

Building a book launch team
Becky’s approach to book marketing
Social media, email marketing & websites
Creating value
Content marketing
Meaning, purpose and making a difference
How to help marginalized individuals face challenges growing their reach
The 4 Commitments
Growing an online audience in a noisy marketplace
How to be memorable & meaningful

Links and Resources:

Find Becky Robinson:

The Make Meaning Podcast will be on hiatus until October 2022, at which point we will kick off with interviews featuring Rosina Lippi (a.k.a. Sara Donati), Merle Saferstein, Sara Henning, Andrew McDiarmid, Christopher P. Locke, and more authors and writers!