Lynne Golodner

Author, Writing Coach & Marketing Entrepreneur

You know that person you were when you were little, before the pressures and stresses of having to earn a living or support a family? Back when you engaged in activities simply because they were fun and you were driven to do them? For me, that person loved writing.

When I was younger, I carried around a corduroy-covered journal (which now sits behind my desk as a reminder to be true to my Self!), and I filled the pages with stories, poems, and short plays. Writing has always been my way of figuring out the world, of capturing momentary beauty and stunning silence.

As a journalist, I’ve written about home, architecture, real estate, food, faith, and family, and I am the author of eight books. I’ve lived in New York, Washington, D.C., and Detroit, and in 2007, I pivoted from full-time journalist to marketing entrepreneur when I created Your People LLC.

I was a single mother of three young children when I built Your People – a marketing and public relations company that uses storytelling, relationships, and higher purpose to build reach for our clients. These days, we specialize in working with schools and universities, as well as entrepreneurs, and I’ve developed a niche in supporting Waldorf schools. I’ve won lots of awards for my marketing expertise and successes!

For more than 20 years, I’ve also taught writing at the university level, most recently as faculty at the University of Detroit Mercy and WritingWorkshops.com. In 2021, I launched The Writers Community to support adults in becoming the writers they always wanted to be.

I’m also the host of the Make Meaning Podcast, which I launched in 2018 on my father’s 80th birthday. He was my first guest, and I’ve interviewed writers, educators, entrepreneurs, and other leaders. Check out recent episodes here.

I was a Fulbright Specialist from 2017-2020, and I am a graduate of the University of Michigan (BA, Communications/English) and Goddard College (MFA, Writing). I am the mother of four teenagers and, I live in Huntington Woods, Michigan with my wonderful husband, Wayne State University archivist Dan Golodner.

Other places you’ll find me: Your People, Make Meaning, Facebook, Instagram, LinkedIn, and Twitter.

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Articles by Lynne

articles
The Message Matters

Forbes | December 23, 2020

Higher ed marketing needs a revolution

University Business | November 20, 2020

articles
Successful Marketing Requires Strategy

Forbes | September 16, 2020

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